Lightweight models and cost effective scalability

Lightweight models and cost effective scalability


In order for an organization to succeed, it must choose the most appropriate technical service. Enterprises and particularly small businesses find it very difficult to make decisions because the providers are nowadays providing various services. Firms that do not have enough resources are prone to greater damage because they might lose business, have a lower ROI and an inflated IT budget if they make a wrong decision. For this reason, they should choose carefully when they are looking for a technical service.

The need for the aforementioned firms to learn how to distinguish the various service models that providers offer is extremely important. For example, many of them do not know the difference between an ASP model and a SaaS model. Fortunately, this article, which not only defines these models but also delves deeper into their features and functions, can enable them to understand them before they purchase them and hence, it is advisable for them to read it carefully.

Users used to access hosted application services from a model that provided them with an application service or ASP before software was introduced as a service model. Service providers were responsible for the purchase, customization and hosting of the application of this model. They then used the internet to license it out to the users. Hence, the current SaaS model is its successor.

However, certain limitations, which include high operational costs and limited customization options, were evident in the ASP model. Its customization and licensing cost made it very expensive to operate it. Its customization options were not only very costly but they were also limited. Domain knowledge was often lacking in applications that were developed in the ASP system. In addition, ASPs deployed ineffective customized applications because they could not control them since other companies were responsible for deploying commercial ones.

The downfall of the ASP model was mainly because of the financial aspect. The SaaS model, which is stable, easy to customize and scalable, on the other hand does not only offer  the aforementioned additional advantages but it also offers a solution that is cost effective as compared to the aforementioned hosted application model. The SaaS model is economical because it allows its users to share its infrastructural facilities and resources since it is a multi-tenancy model.

Organizations can benefit from all kinds of solutions that relate to their business architecture thanks to software-as-a service. Enterprises can reduce their overall costs and in effect, reap maximum benefits from the economy thanks to SaaS development service. The SaaS model, which can completely control its customization and deployment because the vendor is largely responsible for its development, meets the varying needs of its users effectively by adjusting easily thanks to its scalability.

The SaaS model improves its services steadily and continuously because it is a multi-tenancy system. In addition, this model, which is particularly ideal for medium sized and small businesses owing to its ability to implement projects within a shorter time as compared to the ASP model, allows firms to meet their business needs without the need for them to incur additional expenses thanks to its easy customization options.




Leveraging the long tail

Leveraging the long tail



The Google algorithm update that most people refer to as “Mayday” has a significant effect on the natural search engine rankings and particularly for “long tail keywords.” Internet marketers have raised serious concerns about this search algorithm, are unsure of the overall effect that it will have on their SEO strategies.

The appropriateness of the “Mayday” moniker for the aforementioned Google search algorithm is not in question. A picture of a sinking ship that has people who are yelling “Mayday” comes to the minds of many people. In addition, the proverbial ship that is sinking has many people. Many Internet users are referring to pages whose focus was on long tail keywords because they are claiming that this update led to a loss of approximately 80% of their traffic.

It is common knowledge that Google strives to improve their search results by updating their algorithm on a frequent basis. The Mayday update is one such initiative by Google that is aimed at ensuring search results remain relevant. Something such as the “”Apple iPod Touch 32gb 3rd generation review” is an example of a long tail keyword.

The SEO optimizer would use the aforementioned long tail term throughout the article in a liberal manner, which would probably be full of content that is not original, or use that exact name for the creation of a page and in effect, this term might have won the battle in the past. The optimizer would then use this long tail term as the anchor text for the creation of various inbound links.

The attraction of visitors who want iPod reviews and the acquisition of affiliate links that would enable them to buy an iPod is the goal of such a page. The ranking of this page above sites that have better content that is more original would be the ideal result because it would make it possible to earn money. The Google Mayday update is specially designed for prevention of easy leveraging of long tail keywords.




According to Matt Cutts, who is the man in charge of the Google algorithm updates, long tail keywords have felt the severe effects of the Mayday changes. He said Google wants higher quality sites for long tail queries and hence, this is a significant change for them. Google will not withdraw it because it underwent rigorous tests before its release.

Authority websites such as and Amazon are all the “above the fold” results that people see without the need for them to scroll down when they search for the aforementioned iPod term nowadays.

Many people do not know if the SEO practitioner considers the Google Mayday update fair as the sinking ship has them on its edge while they are shouting “Mayday”. They are wondering if SEO specialists are in an untenable position on Google.

The Google Mayday update is very fair even though many SEO specialists are not comfortable with it. SEO practitioners want to ensure that searchers find high quality and relevant information and hence, they fully support the idea of long tail keywords.




Perpetual beta

Perpetual beta



The big question that lingers in the minds of many people is what Web 2.0 is. Web 2.0 is a name that describes the collective elements that enable businesses and people to use computers in their interaction with each other and with their computers by bringing about numerous changes. These collective elements include integrated service design, platform based, cooperative instead of dictatorial or authoritative, data driven, the protection of limited intellectual property, encouragement of user involvement and a continual state of ‘Perpetual Beta”.

Web 2.0 has a gravitational core but does not have a hard boundary just like many other important concepts. According to the 2005 report by O’Reilly, people can visualize it at a different distance from that core as a set of practices and principles that combines a veritable solar system that has many sites that apply some or all of the aforementioned principles. The Web 2.0 layering aspects and its direct effect on the bottom lines of non-profit organizations or agencies is however the focus of many people.

Web 2.0 is a description that distinguishes the advanced connectivity of applications that people use nowadays from the first internet applications, which were known as “static applications” that the aforementioned people used in the 1990s and early 2000. The specific differences between the aforementioned applications, which is their interconnectivity abilities with other applications that were previously incompatible and with each other, are clearly explained by Web 2.0.

According to Verizon, the simultaneous interaction of 10,000+ applications with Droid is possible and hence, people should think Droid. The 2005 report by O’Reilly claims that the user can also contribute thanks to Wikipedia, which is the online encyclopedia that allows him/her to do so and hence, he/she should think Wikipedia. Another example of Web 2.0 is the large number of online universities and colleges that make the interaction between teachers and students possible. These universities and colleges also allow students to interact with each other.

The utilization of Web 2.0 applications is also becoming evident in governments. Governments are interacting with counterparts in various departments and agencies across the world and getting input by surveying specific populations through the provision of interactive applications.

The different way in which people think about the provision of services by application service providers in the past and the way the provision of these services must be done in order for them to remain relevant in the current technological field or the paradigm shift as it is commonly known is largely because of the internet.

This paradigm shift teaches a very visible lesson by introducing the personal computer. The world is based on information and service and the society is no longer industrial as it was many years ago because computers, which enable businesses to collect, transmit and exchange information, are nowadays commonplace in many homes. Computers nowadays enable people to perform tasks that they used to perform by mail, telephone and in person. They also make the streaming of videos on televisions, computers, iPads, and phones possible in addition to increasing efficiency.




Software above the level of a single device

Software above the level of a single device


Semantic Web applications play a vital role in enabling people to search for a greater amount of Semantic Web information and for this reason, they are extremely important. These applications justify the need for the creation of additional ones in order for them to allow people to access their virtuous cycle that leads to the creation of Semantic Web information. According to this research, the integration of business applications, end user programming and modeling require the use of the aforementioned applications.

End user programmers can now access the tools that they have been unable to obtain until now thanks to their ability to visualize Semantic Web information and research about how they can use them. They can use these tools for modeling. Software developers can allow the creation of interoperable and collaborative models by domain experts/model builders/users by creating a modeling environment.

An eXtensible Markup Language such XML, which is an open standard language, could enable them to create this modeling environment. According to Cheung et al. (2005), XML is extremely important for the re-use of knowledge and interoperability. The tools that users use for the provision of an interface and management of their interface largely determine the high-level translation. Developers enable end user modelers to model by using lower level languages to write these tools.

According to the research that Berners-Lee and Fischetti did in 1999, developers standardize Semantic Web languages in order to make them ideal for use in various computer systems and hence, these languages would greatly improve interoperability when the developers use them as programming languages. According to the report by the Anderson’s (2007) Joint Information Systems Committee (JISC) of 2007, more people use an application for communicating with other people who use it as its popularity increases. Thanks to web technology, they are able to expose information for re-use.

According to the aforementioned report by the Anderson Committee, Berners-Lee wanted to make pages interactive when he initially developed Semantic Web technologies hence, the relation between Web 2.0 and Semantic Web. The ability of users to tag content and publication of the ontology should help in the eradication of the problem of developing the ontology. Anderson explains the advantages of this in the creation of an understanding that many people can share about the meaning of things.

According to Anderson, the generation of an improved facility, that is specially designed for search purposes as well as some agreement and understanding about terms can occur as a way of helping developers to develop and improve an ontology or without the need for a formal ontology when web users tag. The report by Anderson’s committee explains that the building of ontologies is a necessity for communities.

According to Zelm and Sternemann, the decentralized organization structures and business trend that is leading to the globalization of markets has made  it necessary for developers to visualize tools and research about collaborative modeling. For this reason, the enabling of visual programming/modeling by using interoperable collaborative software that is easily accessible in order to address this problem is extremely important.


Paperback: ISBN: 006251587X; Harper San Francisco; Weaving the Web, Berners-Lee, T., Fischetti, M., 1999

Ideas, technologies, and implications for education; What is Web 2.0? Anderson, P. Technology, and Standards Watch 2007. JISC (Joint Information Systems Committee)


Harnessing collective intelligence ( KeeK )


 What is Web 2.0 ?


  A Web 2.0 site may allow users to interact and collaborate with each other in a Social media dialogue as creators of  User-generated in a virtual community, in contrast to websites where people are limited to the passive viewing of content Examples of Web 2.0   include social networking sites, blogs, wikis, video sharing sites 



? what is keek

Keek is a free online social network service.That enables its users to upload video status updates, which are called “keeks”. Users can post keeks to the keek website using a webcam or via the Keek mobile apps for Android or iphone Users can also reply back with text or video comments, known as “keekbacks”, and share content to other major social media networks. There is also an embed option so users can embed their keeks into a blog or website. Keek has been described as the Twitter for video Instagram of video and a micro version of YouTube” and is often compared to a combination of other major social media networks such as Facebook,Youtube and twitter .Keek is more like a combination of YouTube, Facebook and Twitter than its direct competitors.

 ? What makes Keek different

What makes Keek different is that it focuses on short, personal video uploads. A ‘keek’ can only be 36 seconds long, and is usually uploaded directly from a webcam or smartphone camera. So unlike many of the professional vloggers floating around on YouTube, the content is less polished – but also far quicker and reactive. Think of it like Twitter or Tumblr, only this time focused solely on video.

Features of keek


2.Private keeks





7.My stream

8.My stats

9.Top 100

10.Who to follow




The link between Keek and collective intelligence:

Keek characterizes dimensions of collective intelligence in that it has the following aspects:

*) Sharing: All subscribers (keekers) can share one another videos or (keeks), and can even reply to shared videos with other videos clips (keek back).

*) Acting Globally: Keeks are easy to be shared globally where every video published (keek) has a link (or hyperlink) that can be accessed without certain credentials or secure links.







Benefits and risks of enterprise 2.0



In this week I will post and blogging about benefits and risks associated with using enterprise 2.0 technologies and tools.


Benefits of enterprise 2.0

  1. Improved team performance: meeting are also a necessary tool for teams brainstorms, feedback, integration, innovation and communication help breakdown barriers and lead to a better understanding and communication.


     2. Improve Company Reputation: Contribute to the social and economic development of your community and Foster growth and innovation in your industry — learn and add value.  If your industry becomes more successful, you will become more successful.



   Risks of enterprise 2.0


1.Security:No company wants to risk proprietary information being leaked and in these days the security is the important thing to improve your company or work.If any company does not care about security system they will loss every thing they addtion employers they should be careful.


Reliability: The employers should have reliability for every thing and if they done some thing they should make sure its in a ggod way


Reputation:its the important step for company if the employers work perfect and know how to help people thats mean its a good company ,but if someone meet any employer who is bad,do not think all the others like him.Try with another one and see the reputation of company.


 in my opnion IBM is a perfect example of how a company can successfully utilise new technology to benefit a company. IBM has successfully utilised crowd-sourcing to generate over $100 million in new businesses. It has increased employer efficiency, allowing employees to work faster and harder (and ultimately generate even more revenue). It won’t be that long until more companies start doing the same.


examples of enterprise 2.0 successful stories:

Benefits and risks

Benefits and risks